Skip to main content

zara-zubeidi
23rd October 2012

60 seconds with…Umar Kamani

Umar Kamani owns online fashion retailer boohoo.com
Categories:
TLDR

What did you study at university?

I studied Business Studies at Manchester Met Business School.

What was the inspiration behind boohoo.com?

Boohoo is a family business that my dad first set up. I am now focusing on our new accessories business, PrettyLittleThing.com, which is really exciting and great to have the experience and knowledge from Boohoo and taking that into a new business or ‘baby’ as such!

What has been the highlight of your career so far?

I wouldn’t say there has been one such highlight. This whole journey has been surreal, and overwhelming. Everyday presents new challenges for me. The highlight of my life is having my four grandparents still as a part of my life.

What advice would you give to anybody wanting to start their own business?

The advice I would give (and I don’t want to sound ‘cliched’) is to go with your instinct. You have to go with what makes you happy so you can enjoy your success once it happens. You can never be the best if you don’t cherish your work. I would say it’s important to surround yourself with good people and wise people, and work hard. Nothing comes easy.

What does Manchester mean to you in terms of fashion?

I absolutely love Manchester. Everyday I feel like we’re growing as a city within the fashion world. People understand that so many talented designers, businessmen, artists etc come from Manchester. It’s a beautiful city. I have to travel a lot and spend a lot of the time in beautiful places with great weather, but the feeling of landing in Manchester is second to none. I believe that there is a growing fashion culture, and I really hope we maintain this as a city.

Visit boohoo.com


More Coverage

How do we tackle the student loneliness crisis?

At a university where 45,000 students cross paths every day, it should be impossible to feel lonely

Keeping on top of the news cycle: How to stay up to date as a student

Being a student can mean an incredibly busy schedule, so how can you make time to find out what’s happening in the world?

Houseplant heaven: The best plants to brighten up your student home

With the RHS Urban Show coming to Manchester, we’ve found some of the best houseplants to enhance your student accommodation

Why is everybody obsessed with minimalism?

The minimalist way of life is everywhere – what can we learn when its meaning is so often repackaged as another consumer trend?